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Non-Toxic Deodorant 101 + Our New Deodorants

We are so excited to add deodorant as a new category to The Bath Well! It is a body care product, like lotion or body wash, that should be free of toxic or questionable ingredients. After all, you apply it at least once a day and it remains on your body all day- why take any risks?! While we've both used non-toxic deodorant for a few years now, at the time of our launch, neither of us were in love with the brands we were using. They worked okay but weren’t options that we could stand behind. Well, that has changed! We’ve spent the past few months testing options that we are obsessed with because they smell amazing and are incredibly effective. No joke, people have asked me what I was wearing thinking it was some sort of perfume or lotion and it’s my deodorant! Before we get into the new products (stay tuned- there are 6 different scent options!), we felt like it would be a great time for some deodorant 101.

We have had a lot of searches on our site and talked to many of you who are looking to make the switch from conventional to natural deodorant. Before doing so, it’s important to know what to expect and what the differences are going to be.

First, let’s talk antiperspirant vs. deodorant.

In the natural space, you will not find a product that is an antiperspirant. Why is that? Well, antiperspirant prevents the production of sweat. They plug up your pores and allow aluminum to work its way into your body. They also kill good bacteria on your body that actually help regulate odor. Aluminum has also been associated with being a potential carcinogen as well as neurotoxin and endocrine disruptor. 

    Besides it exposing you to a daily dose of aluminum, using an antiperspirant also prevents your body from doing what is supposed to do, which is sweat. Sweating is normal and healthy. It is needed to regulate our body temperature and also release toxins. Will you sweat more when switching to a natural deodorant? Maybe, but it’s different for everyone. For the first month to 6 weeks, it’s normal to sweat more and even smell a little because your body is in detox mode. But after that, everything will regulate. 

    I definitely noticed a difference when switching to natural/non-toxic deodorant.After using antiperspirant for so many years, my body had to detox a bit. As time went on, my body regulated and I really don’t notice that I sweat that much at all (and you can typically find me in a hot yoga or interval class, so trust me, I have put these deodorants through the ringer!).

    It’s also good to note that sweat on its own doesn’t smell. Any smell occurs from the sweat on your skin mixing with bacteria. Unlike conventional deodorants which kill the bacterial on your skin, natural deodorants work with the bacteria to help reduce odor. After long term use, you can even get away with not wearing any.

    Besides aluminum, conventional deodorants contain synthetic fragrance. We tackled Fragrance in a previous blog post, so if you want to learn more about why we don't use anything with synthetic fragrance, check it out here: Ingredient Intel: Fragrance.

    While conventional deodorants/antiperspirants have been linked to cancer, on the opposite end of the spectrum, natural deodorants contain ingredients that are actually good for you. They aren’t going to clog your pores and they contain plant-based moisturizers that hydrate your underarm area, actually leaving them smoother and less likely to be irritated.

    If you have never used natural deodorant, know that you need to give it time for your body to detox and adjust. Deodorant is such a personal/individual product. Your body can react to something so differently than someone else, so sometimes you have to try out a couple options for an extended period of time to see what will ultimately work for you.

    While you are less likely to experience irritation with a natural deodorant, if you have super sensitive skin, go for something that is free of baking-soda. I’ve never had a bad reaction to deodorants with baking soda but some people do, so keep that in mind.

    This blog post from Rustic Maka breaks down 5 natural deodorant tips and is great for those that are making the switch:

    And speaking of Rustic Maka...we are so excited to be carrying their deodorants! The founder, Kasia, sent us her deodorants a few months back and before I even got home from the post office, I was applying them in my car. They smell amazing and unlike any other deodorants I have come across. They are scented with a mix of essential oils and plant isolates and are filled with ingredients like Shea Butter and Coconut Oil. They have a convenient twist up stick (which is also recyclable) and are easy to take with you on the go. We were blown away not only by the scent and ingredients but how effective these are.

    Luna Bliss, Takes Two to Mango & Lemongrass Gardens


    We are also so excited to be carrying 3 scents from one of our current brands, JusuBody. Their body washes and lotions are already a customer favorite, and I predict their deodorants will be too! Like all JusuBody products, they contain their unique pulp blend combined with organic & plant-based ingredients that are high in antioxidants and are basically food for your skin! They have a creamy formula, are in a convenient twist up stick and they will last throughout the longest of days. 

    Jusu Body Deodorant

    Eucalyptus Mint, Smoky Cedar & Ginger Citrus

    In honor of this new category launch, until Sunday 11/4 @ 11:59pm CST we are doing a special offer:

    If you buy 1 deodorant,  you will get a 2nd one for 20% off.  No Code Needed!

    If you are looking to try out a couple, this is the time to do so :) As always, if you have any questions or need a recommendation based on what you have been using, don’t hesitate to reach out to us at

    *The information we provide is intended to motivate our customers to make their own decisions regarding the products they use. We are not scientists, chemists or healthcare professionals. Any statements or claims about benefits of ingredients have not been evaluated by the Food & Drug Administration (FDA) and are not intended to diagnose, treat, prevent or cure any disease or condition. As health and ingredient research continuously evolves, we do not guarantee the accuracy, completeness or timeliness of any information presented on this website.

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